Red Moon Marketing

The NEWSROOM


















Red Moon served their chicken fried and hot in Louisville, KY to Zac Brown Band Fans last week. This was Zac’s first show since the New Year began and Red Moon couldn’t think of a better place for it to be than Louisville. This Kentucky city is a familiar location when it comes to Red Moon Folks, Brown Forman, the beverage company that owns Jack Daniel’s main campus is located in Louisville.

“I definitely have to say the show was a success and a big one for our team. Having the brand team and other Brown Forman employees there was exciting. They were able to see firsthand Jack Daniel’s sponsorship with Zac’s tour,” Fitz Bailey said.

Bailey, a regular Jack groupie travels frequently with the band to shows across the nation. “Traveling with the band makes you realize how much work goes into preparing a venue for a concert,” Bailey remarked. “ However, even with all the preparation, everyone gives a sigh of relief when they see Zac and the band on stage,” Bailey said.

Red Moon handled concert tickets and Eat and Greet passes for Brown Forman employees.  In addition to entertaining, the team met with the band to have barrel heads and guitars signed for future sweepstakes winners.  To ensure the band didn’t leave empty handed, each member was given an authentic Jack Daniel whiskey stave cutting board.

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